Inbound links are very important when it comes to building the popularity of the link of your website. In other words it can be said that link popularity gets boosted by quality inbound links that your site receives from external websites. If you take proper care to see to it that the inner pages of your website also get inbound links from external sites then it will be all the more beneficial to your website.
Deep linking is one of the major benefits of inbound links. As a matter of fact well directed in bound links can bring about deep linking with great ease and effect. Another great benefit of inbound links is that they are capable of boosting the page rank of your website by means of keywords search. It is highly probable that most online searchers arrive at your website through keyword search. If your website has received quality inbound links, then the chances of gaining high page rank are more for it. On the other hand inbound links procured by black hat SEO methods may not serve the purpose at all. Hence make sure you resort to white hat methods of search engine optimization.
Extra traffic to your site is always a possibility in the case of quality inbound links. Ensure that the external website from which your site receives inbound links is well indexed by popular search engines like Google. This is to make sure that your site too will receive traffic by the power of the external website indexed properly by search engines. Inbound links should become entry points for your website to be effectual. Poor inbound links fail to become entry points for your site. This is due to the fact that the sites from which your site receives inbound links do not enjoy high page ranks in the search pages of the popular search engines.