Traffic is essential for the success of any online business. Without the flow of a steady traffic, there is no way to generate an online income. There are different ways to generate traffic to your website. Some of these methods are free and some are paid.
The following is a discussion about the different free methods of generating traffic to a website :
(a) Write and distribute articles:
Writing short articles and distributing those to different reputed article directories is a very effective way to drive good quality targeted traffic to your website. The articles should not be too long (300 to 500 words) and relevant to the topic of your site. Add a ‘Resource Box’ or ‘Bio Box’ at the end of each article. It should contain a short description about yourself with a link to your site. People who read these articles may visit your site through this link.
(b) Blog commenting:
Visit different blogs and make useful comments, with a link to your website. The topics of the blogs should be relevant to the topic of your site. Make sure not to spam.
(c) Online communities and forums:
Join different online communities and forums which are in the same niche as your site. Actively participate in these forums and make regular and useful posts. At the end of each post, add a link to your site in the signature line.
(d) Exchange links:
You can exchange links with other websites having the same niche or topic as your site. This will help to increase the flow of traffic to your site and to achieve a high rank in the search engines.
SEO or search engine optimization is a technique which helps a website to achieve a high rank in the search engine results. Different on-page and off-page SEO techniques should be used to put your website high in the search engines. This will ensure a steady flow of targeted traffic to your site.
(f) Traffic exchanges:
Traffic exchanges are membership sites where you can earn credits by looking at other people’s websites. These credits can be used to show your site to other members of the exchange. Traffic exchanges are particularly useful for promoting lead capture pages and MLM programs.
(g) Classified advertising:
Advertising on online classified sites are very effective in driving traffic. The most popular sites are Craigslist, USFreeads etc.
(h) E Mail signature:
You may add the link in your E Mail signature. This is also a great way to advertise your site.
(g) Online directories:
Submit your site to different online directories like DMOZ, Yahoo etc.
(h) Social networking sites:
Submitting your site to different social networking sites like Digg, Stumble Upon, Reddit, del.cio.us, Facebook, Myspace etc. are very useful in driving traffic to it.
These are the most useful ways to generate free traffic to your website, otherwise you need to pay for the traffic and build reputation through Pay Per Click programs like adwords or just by buying ad spots from high authority websites in your niche.