A new SEMrush study highlights the most common SEO errors in 2020 that may play an important role in penalizing your website ranking in the search engines, mainly Google. Considering and avoiding these errors gives you a competitive advantage…
Search Engine Optimization
Since October 25, 2019, the Google BERT update (Bidirectional Encoder Representations for Transformers) has been deployed. Like any major change in the famous search engine’s algorithm, its deployment was feared by many SEO professionals. Should we expect major movements…
In the past ten to twenty years the Internet has revolutionized how companies of all sizes conduct their business, including how they implement their marketing campaigns and seek new customers. In this continually changing environment the only businesses that…
Organic Search Listings Provide a Higher ROI Yet Paid Search Listings Dominate the Internet Marketing Budgets “Men Lie, Women Lie, Numbers don’t Lie.” ~Jay Z, AMA Acceptance Speech You don’t need to be an accountant or a Jay Z…
Internal linking is the backbone of any site. This is one of the key factors of SEO. Netlinking is also very important in natural referencing. However, internal links help Google understand a site and it’s content. They also make…
Google is a SEO specialist and content indexing, but in recent months it has also become a dereference specialist! In the month of February 2016, the search engine has received close to 77 million requests for content deletions. In…